Category: Agency News

  • Firesign Wins Again in Lawyerist’s Best Law Firm Websites Contest

    Firesign Wins Again in Lawyerist’s Best Law Firm Websites Contest

    Lawyerist, an online publication and community geared to guiding healthier law firms, chose Firesign | Enlightened Legal Marketing among the winners of its annual Best Law Firm Websites award for the second year in a row. Firesign won for the website it designed and created for client JVAM. Firesign graphic designer Sky Morrell planned and executed the site’s design.

    The judges said this about Firesign’s work: “JVAM combines the accessible with the aesthetically pleasing. They provide a site that pops off the page while still allowing users to navigate with just the keyboard or a screen reader.”

    Firesign was one of eight winners chosen from a pool of more than 115 nominated websites. The judges at Lawyerist ran each website through a performance and accessibility grader that rated each site from A to F. Then, they rated the highest-performing sites based on Branding, Marketing, Accessibility, and Technical SEO.

    Click here to see the full list of Lawyerist’s Best Law Firm Websites of 2024.

  • Firesign’s Chris Fickett Earns 2023 MarCom Award

    Chris Fickett, senior content specialist at Firesign | Enlightened Legal Marketing, was recognized in the 2023 MarCom Awards with a Platinum Award for Individual Achievement.

    MarCom Awards is an international creative competition that recognizes outstanding achievements by marketing and communication professionals and is administered and judged by the Association of Marketing and Communication Professionals.

    Specifically, Chris was honored for his work on client awards and rankings; he leads the Credentials work at Firesign. Over the past year, Chris has achieved a 95 percent success rate for clients’ legal rankings, such as Benchmark Litigation, Chambers USA, and IP STARS, and a 64 percent rate for clients’ individual awards, such as 40 Under 40, Most Influential CEOs and Top Veterans in the Workforce.

    In short, Chris earned an award for getting awards – a value-added marketing tactic for law firms, given that the State of Digital and Content Marketing Survey reports more than half of in-house counsel and the C-suite report referring to such accolades when screening new outside firms.

    Read more about Chris’s achievement here.

  • Firesign Wins Davey Award for Integrated Campaign

    Firesign earned a Silver Award in the 2023 Davey Awards competition, a program that honors work from the best small agencies – the “Davids” of creativity.

    Firesign was recognized in the category of Integrated Campaign for its Summer 2023 campaign promoting a Continuing Legal Education program. The agency team of Sky Morrell, Hailey Kawecki and Katie Hollar Barnard deployed tactics that ranged from custom presentation design to email marketing and social media promotion.

    The Davey Awards, now in their 19th year, are sanctioned and judged by the Academy of Interactive and Visual Arts, an invitation-only body consisting of top-tier professionals from acclaimed brand and media, interactive, advertising, and marketing firms.

    This year’s awards received over 2,000 entries. More information about the judging process and a gallery of winners is available here.

  • Firesign’s Amy Nouri a Finalist for Executive of the Year in Stevie Awards Competition

    Amy Nouri, vice president and partner of Firesign | Enlightened Legal Marketing, has been selected as a finalist in the 20th annual Stevie Awards for Women in Business competition. The Stevie Awards for Women in Business are the world’s premier business awards for female entrepreneurs, executives, employees and the organizations they run.

    Amy is a finalist for “Female Executive of the Year: Business Services” in the small business category; more than 1,500 entries were submitted this year for consideration in more than 100 categories. Finalists were determined by the average scores of more than 200 business professionals around the world, working on six juries. Their scores will also determine the Gold, Silver, and Bronze Stevie Award placements that will be revealed at the annual awards dinner and presentations this November in New York.

    In addition to overseeing Firesign’s major accounts, Amy has helped the agency achieve significant financial milestones, delivered exceptional results for our clients, and guided an award-winning marketing team. Under Amy’s leadership, Firesign was chosen as a Platinum Winner for Team Achievement in the 2021 MarCom Awards, an international creative competition that recognizes outstanding achievement by marketing and communication professionals. In its home market, Firesign has been voted No. 1 for five years running in all three marketing categories in Missouri Lawyers Weekly’s Reader Rankings.

    In addition to being one of the nation’s only marketing agencies solely devoted to the legal industry, Firesign is nationally certified as a Women’s Business Enterprise by the Women’s Business Development Center-Midwest, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC) – the nation’s largest third-party certifier of businesses owned and operated by women.

  • Firesign’s Katherine Hollar Barnard Selected to PR Daily’s Top Women in Marketing Class of 2023

    Katherine Hollar Barnard, Managing Partner and CEO of Firesign | Enlightened Legal Marketing, will be honored this fall as one of PR Daily’s Top Women in Marketing for 2023.

    Katie was a winner in the Agency Leader category. PR Daily also selected the top Brand, Content, Product, Social Media, and Tech/Digital marketers as well as the best Data/Analytics and Team leaders from a nationwide pool of nominees, with winners representing companies such as Adobe, Burger King, Disney, Hulu, Nasdaq, and Samsung. The Top Women in Marketing “shape and advance the marketing industry by inspiring and uniting their co-workers and peers, telling powerful stories for their clients and organizations.”

    Firesign was launched by Katie in February 2017 as one of the nation’s only marketing agencies solely devoted to the legal industry, helping law firms build their brands and bottom lines. Firesign is nationally certified as a Women’s Business Enterprise by the Women’s Business Development Center-Midwest, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC) – the nation’s largest third-party certifier of businesses owned and operated by women.

    Under Katie’s leadership, Firesign’s work has been recognized internationally by the dotCOMM Awards and the MarCom Awards; in its home market, Firesign has won every category in Missouri Lawyers Weekly’s Reader Rankings for five consecutive years.

  • Firesign Takes Gold in dotCOMM Awards, Our Third Website Design Victory in 2023

    Firesign | Enlightened Legal Marketing’s website redesign for client Copilevitz, Lam & Raney was recently selected as a Gold winner in the 2023 dotCOMM Awards, marking Firesign’s third award win for website design this year.

    The dotCOMM Awards, an international competition honoring excellence in web creativity and digital communication, are administered and judged by the Association of Marketing and Communications Professionals’ (AMCP), “one of the largest, oldest and most respected evaluators of creative work in the marketing and communication industry.”

    There were over 2,000 entries from the United States and other countries in this years’ competition, with only the Top 30 percent of scored entries receiving recognition. In addition to the Gold award for best website redesign, Firesign’s website for Copilevitz, Lam & Raney also received Honorable Mention for best legal website.

    Click here to learn more about dotCOMM awards, and view a full list of Gold winners available here.

    Earlier this year, Firesign’s website design for client AEON Law earned an Award of Distinction from the Communicator Awards and was chosen among the winners of Lawyerist’s Best Law Firm Websites award.