Category: Agency News

  • Firesign Once Again Takes Gold for Website Redesign in dotCOMM Awards

    Firesign Once Again Takes Gold for Website Redesign in dotCOMM Awards

    Firesign | Enlightened Legal Marketing’s website redesign for client Erise IP was chosen a Gold Winner in the 2024 dotCOMM Awards, marking Firesign’s second award in a row in this competition and seventh honor for best law firm website overall.

    Erise, one of the country’s top intellectual property law firms, wanted a website that showed why it’s the best choice for high-stakes matters, appealing to current and prospective clients as well as job applicants. To catch the eye of a sophisticated audience of legal consumers who see dozens of law firm websites, Erise wanted the new website to present information clearly and concisely and differentiate from the pack.

    The dotCOMM Awards, an international competition honoring excellence in web creativity and digital communication, are administered and judged by the Association of Marketing and Communications Professionals’ (AMCP), “one of the largest, oldest and most respected evaluators of creative work in the marketing and communication industry.” There were over 2,000 entries from the United States and other countries in this years’ competition, with only the Top 30 percent of scored entries receiving recognition.

    Last year, Firesign’s website redesign for Copilevitz, Lam & Raney was selected as a Gold winner in the same competition. Firesign’s law firm website design has also won Lawyerist’s Best Law Firm Websites award for two years running, Gold in the Hermes Creative Awards, Platinum from the dotCOMM Awards, and received recognition in the Communicator Awards.

  • Firesign Selected For Sixth Time in Reader Ranking Awards for All Three Marketing Categories

    Firesign Selected For Sixth Time in Reader Ranking Awards for All Three Marketing Categories

    The 2024 Reader Ranking Awards are in, and Firesign is honored to have been voted as top winner in three categories: Best Public Relations Agency, Best Website Design, and Best Law Firms Business Development/Coaching Services.

    Voted on by Missouri Lawyers Media readers, the Reader Ranking Awards celebrate the businesses and organizations that support and enhance the work of attorneys.

    Our team here at Firesign is incredibly grateful for the opportunity to work with local legal industry professionals and beyond. We are dedicated to continuing to bring our spark to the legal industry.

  • Firesign is Gold Winner in Hermes Creative Awards for Website Redesign

    Firesign is Gold Winner in Hermes Creative Awards for Website Redesign

    Firesign | Enlightened Legal Marketing was selected as a Gold Winner in the 2024 Hermes Creative Awards, an international competition administered by the Association of Marketing and Communication Professionals.

    The winning entry was Firesign’s website redesign for client SECIL Law of Washington, D.C., which focuses on securities disputes, white-collar defense, and complex civil litigation.

    SECIL’s lawyers wanted a website that projects their experience and skill taking on high-profile investigations, yet shows they’re not “stick-in-the-mud soulless automatons.” To do this, Firesign partner/creative director Katie McNeil and graphic designer Sky Morrell chose color palettes and shapes that are a refreshing change from more traditional sites. One of the features that helps set SECIL apart from other law firm websites is their creative and subtle use of the triangle in SECIL’s logo, including in the mobile drop-down menu.

    The 2024 Hermes Awards competition was expected to attract around 6,500 entries. The entries are judged individually by AMCP members, which consist of several thousand marketing, communication, advertising, public relations, digital media production, and freelance professionals.

    This is the sixth time Firesign’s work has been honored among the nation’s best law firm websites. Firesign has won Lawyerist’s Best Law Firm Websites award for two years running, took home Gold and Platinum honors from the dotCOMM Awards, and received recognition in the Communicator Awards.

  • Firesign Wins Again in Lawyerist’s Best Law Firm Websites Contest

    Firesign Wins Again in Lawyerist’s Best Law Firm Websites Contest

    Lawyerist, an online publication and community geared to guiding healthier law firms, chose Firesign | Enlightened Legal Marketing among the winners of its annual Best Law Firm Websites award for the second year in a row. Firesign won for the website it designed and created for client JVAM. Firesign graphic designer Sky Morrell planned and executed the site’s design.

    The judges said this about Firesign’s work: “JVAM combines the accessible with the aesthetically pleasing. They provide a site that pops off the page while still allowing users to navigate with just the keyboard or a screen reader.”

    Firesign was one of eight winners chosen from a pool of more than 115 nominated websites. The judges at Lawyerist ran each website through a performance and accessibility grader that rated each site from A to F. Then, they rated the highest-performing sites based on Branding, Marketing, Accessibility, and Technical SEO.

    Click here to see the full list of Lawyerist’s Best Law Firm Websites of 2024.

  • Firesign’s Chris Fickett Earns 2023 MarCom Award

    Chris Fickett, senior content specialist at Firesign | Enlightened Legal Marketing, was recognized in the 2023 MarCom Awards with a Platinum Award for Individual Achievement.

    MarCom Awards is an international creative competition that recognizes outstanding achievements by marketing and communication professionals and is administered and judged by the Association of Marketing and Communication Professionals.

    Specifically, Chris was honored for his work on client awards and rankings; he leads the Credentials work at Firesign. Over the past year, Chris has achieved a 95 percent success rate for clients’ legal rankings, such as Benchmark Litigation, Chambers USA, and IP STARS, and a 64 percent rate for clients’ individual awards, such as 40 Under 40, Most Influential CEOs and Top Veterans in the Workforce.

    In short, Chris earned an award for getting awards – a value-added marketing tactic for law firms, given that the State of Digital and Content Marketing Survey reports more than half of in-house counsel and the C-suite report referring to such accolades when screening new outside firms.

    Read more about Chris’s achievement here.

  • Firesign Wins Davey Award for Integrated Campaign

    Firesign earned a Silver Award in the 2023 Davey Awards competition, a program that honors work from the best small agencies – the “Davids” of creativity.

    Firesign was recognized in the category of Integrated Campaign for its Summer 2023 campaign promoting a Continuing Legal Education program. The agency team of Sky Morrell, Hailey Kawecki and Katie Hollar Barnard deployed tactics that ranged from custom presentation design to email marketing and social media promotion.

    The Davey Awards, now in their 19th year, are sanctioned and judged by the Academy of Interactive and Visual Arts, an invitation-only body consisting of top-tier professionals from acclaimed brand and media, interactive, advertising, and marketing firms.

    This year’s awards received over 2,000 entries. More information about the judging process and a gallery of winners is available here.