Law Firm Marketing Departments
We tag in when your department needs extra bandwidth or a fresh perspective.
Drawing on our own experience inside AmLaw organizations, the Firesign team provides support and manpower (and sometimes a little therapy) for in-house teams.
Branding
Update your mark, you visuals or your prose – or lean on us to handle some day-to-day items while you focus on the rebrand.
Website
Refine your online presence with a site that makes updates and maintenance simple.
Content and Communications
Ensure your legal content is consistent; we apply a plan and a process to make it easy for you and your timekeepers.
Awards and Rankings
Scale your team for the seasonal demands of awards and rankings.
Marketing Audits
Prepare for budget season with an outside look at marketing tactics, recommendations and industry benchmarks.
Special Projects
Cover a teammate’s parental leave, plan your firm retreat content, brainstorm an ad campaign, launch industry teams, tackle the holiday card… with decades of experience in legal marketing, we don’t scare easily.
For a midsize firm
Built a marketing plan for a quickly growing litigation team so the in-house staff could focus on the core transactional practices. Earned Benchmark Litigation rankings on first attempt.
For an AmLaw 200 firm
Partnered with the marketing team to execute a firmwide rebrand. Developed writing style guidelines, created new industry pages, and revised legacy text for the new brand voice.
For a one-man marketing department
Serve as outside counsel for overflow projects, such as lawyer biographies and practice group materials. Research industry trends and performance benchmarks.