Hiring Associates? Six Dos and Don’ts for Your Law Firm Website
Having weathered the COVID-19 epidemic, many law firms now see a sharp uptick in work – and feel a need to hire. Specifically, associates are
Our Perspective
INDUSTRY INSIGHTS
The Four Types of Evidence Your Law Firm Website Needs
For most lawyers, referrals are the No. 1 driver of business development. Research on the client side supports this; according to Clio’s 2019 Legal Trends
Is Geography a Viable Law Firm Niche?
Location, location, location: It’s everything in real estate, but can it be a sustainable niche in law? In other words, is it a lucrative long-term
The Triple Threat Facing Generalist Law Firms, Part 3: The Big Four
The Big Four bogeyman has haunted the U.S. legal market for years. Like any good horror movie villain, it’s shrouded in mystery. We don’t know
The Triple Threat Facing Generalist Law Firms, Part 2: Legal Tech
The introduction of LegalMation should be a cautionary tale. With the haunting slogan “A Day’s Worth of Work in Two Minutes,” LegalMation uses IBM Watson
The Triple Threat Facing Generalist Law Firms, Part 1: Insourcing
Workload is up for 76.7 percent of corporate legal departments, according to Altman Weil’s 2020 Chief Legal Officer Survey. But that won’t necessarily correspond with
AGENCY NEWS
Firesign CEO Named Among 2019 NextGen Leaders
Katherine Hollar Barnard has been selected to the Kansas City Business Journal’s 2019 NextGen Leaders program, which recognizes the rising stars of Kansas City business.
Firesign Wins Three Reader Ranking Awards from Missouri Lawyers Media
Missouri Lawyers Media announced today its 2019 Reader Ranking Awards, honoring Firesign with top honors in three categories. The agency was voted the top winner
Get to Know Firesign: Katie McNeil, Creative Director
At Firesign we believe the practice of law is as much about people as precedent, and the best legal marketing is built on trust, empathy
Get to Know Firesign: Erin Curtis-Dierks, Marketing Project Manager
At Firesign we believe the practice of law is as much about people as precedent, and the best legal marketing is built on trust, empathy
In the News: Firesign Founder on Freeman Means Business Podcast
Katherine Hollar Barnard was recently a guest on the Freeman Means Business podcast Wonder Women in Business discussing all things Firesign, being an entrepreneur, walking
In the News: Firesign Shares Agency Update in the Shawnee Mission Post
Last month marked two years since legal marketing veteran Katherine Hollar Barnard launched Firesign to help attorneys attract, win and retain business. To mark the