The Haiku of What You Do: An Easy Format for a Better Elevator Speech
The elevator speech – that quick spiel you use to answer the old “What do you do?” question – is a hang-up for many lawyers.
Our Perspective
INDUSTRY INSIGHTS
It’s the End of Q1 – Do You Know Where Your Goals Are?
This guest post was contributed by Dawn Zerbs, principal of Dawn Celeste LLC. Dawn Celeste is a strategy execution firm that blends thinking and doing;
From Recreation to Revenue: Using Your Hobby for Business Development
Warren Buffett has the ukulele. Jay Leno has antique cars. Richard Branson has kitesurfing. Most successful people have some kind of recreational hobby – a passion
How to Handle a Partner’s Death with Grace
From employee handbooks to partnership agreements, there are plenty of resources to help navigate the straightforward “do’s” and “don’ts” of law firm management. However, there
Thrive in 2018: Ten Marketing Resolutions for Lawyers
The most popular New Year’s resolution in the United States? To get fit and healthy, according to Nielsen data. A laudable goal, of course, but
How to Rock Your Sabbatical
Josh Luttrell is a litigator at Tenopir & Huerter in Topeka, Kan. And for six weeks this autumn, he was the keyboard player for an
AGENCY NEWS
Firesign Founder in Forbes: Three Marketing Resolutions to be Recession-Proof
Forbes has published an article by Firesign’s CEO, Katherine Hollar Barnard, on how law firms can safeguard their businesses before a potential economic slump. The
Three Tips for Better Law Firm Holiday Gift Giving
As the holiday revelry begins, your firm is likely wrapping up seasonal gifting plans. The hectic pace of year-end can tempt phoning it in to
Katie Barnard Featured Alumna at Upcoming Journalism School Event
The University of Kansas William Allen White School of Journalism and Mass Communication has announced Firesign’s Katie Barnard will be among the 2019 featured alumni
Get to Know Firesign: Amy Nouri, Vice President
At Firesign we believe the practice of law is as much about people as precedent, and the best legal marketing is built on trust, empathy
Firesign CEO Named Among 2019 NextGen Leaders
Katherine Hollar Barnard has been selected to the Kansas City Business Journal’s 2019 NextGen Leaders program, which recognizes the rising stars of Kansas City business.
Firesign Wins Three Reader Ranking Awards from Missouri Lawyers Media
Missouri Lawyers Media announced today its 2019 Reader Ranking Awards, honoring Firesign with top honors in three categories. The agency was voted the top winner