Three Branding Lessons from the Super Bowl Champs
After a 50-year drought from even a Super Bowl showing, the Kansas City Chiefs marched forward in their heart-stopping way until — finally — the
Our Perspective
INDUSTRY INSIGHTS
Why Lawyers Should Not Start a Podcast – And What To Do Instead
A third of the U.S. population listen to podcasts at least once a month and of those approximately 90 million people, 93 percent listen to
How Law Firms Can Use Pantone’s 2020 Color of the Year
In December the Pantone Color Institute announced its much anticipated 2020 Color of the Year, Classic Blue. A versatile and timeless choice, Classic Blue can
In the News: Firesign Founder on Freeman Means Business Podcast
Katherine Hollar Barnard was recently a guest on the Freeman Means Business podcast Wonder Women in Business discussing all things Firesign, being an entrepreneur, walking
In the News: Firesign Shares Agency Update in the Shawnee Mission Post
Last month marked two years since legal marketing veteran Katherine Hollar Barnard launched Firesign to help attorneys attract, win and retain business. To mark the
Six Survival Strategies for Introverts at Trade Shows
Conferences and trade shows can be a boon to your niche marketing and networking – but often they mean schedules packed with programming, presentations, exhibit
AGENCY NEWS
Firesign Wins Gold at the GKC-PRSA 2020 PRISM Awards
At its recent 2020 PRISM Awards virtual event the Greater Kansas City Chapter of the Public Relations Society of America (GKC-PRSA) announced Firesign Legal Marketing
Firesign Named a dotCOMM Awards Platinum Winner
The Association of Marketing and Communications Professionals (AMCP) recently selected Firesign Legal Marketing as an award recipient in its dotCOMM Awards 2020 competition. Firesign was
#CommitToChange
Firesign exists to bring warmth and light to legal marketing. This month, with agencies across the country, we are shining a light on the underrepresentation
Firesign Wins Back-to-Back Reader Ranking Awards in Three Categories
Missouri Lawyers Media recently announced that Firesign was voted a top winner in three categories for its 2020 Reader Ranking Awards. For the second year in
Firesign Sponsors Film Screening Event for Midwest Innocence Project
Firesign joined several stalwarts of the Kansas City legal community to sponsor a Feb. 21 screening of “Just Mercy,” a special event to raise awareness
Firesign Certified by the Women’s Business Enterprise National Council
Firesign Enlightened Legal Marketing is proud to announce national certification as a Women’s Business Enterprise by the Women’s Business Development Center-Midwest, a regional certifying partner