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INDUSTRY INSIGHTS

The Triple Threat Facing Generalist Law Firms, Part 2: Legal Tech

The introduction of LegalMation should be a cautionary tale. With the haunting slogan “A Day’s Worth of Work in Two Minutes,” LegalMation uses IBM Watson

The Triple Threat Facing Generalist Law Firms, Part 1: Insourcing

Workload is up for 76.7 percent of corporate legal departments, according to Altman Weil’s 2020 Chief Legal Officer Survey. But that won’t necessarily correspond with

Facebook outreach helps thousands of vulnerable Missourians

For Legal Services of Eastern Missouri, a nonprofit that provides free civil legal assistance to low-income clients and families, the COVID-19 pandemic may have forced the

During pandemic separation, Whitfield & Eddy focuses on meaningful connections

As the COVID-19 pandemic escalated, darkening workplaces and businesses with stunning speed, Whitfield & Eddy Law hurried to set up effective communication among its now-scattered

Amid COVID-19 economic upheaval, new IP firm aims to create a disruption of its own

In the fall of 2020, Firesign published an e-book entitled “Connecting in a Crisis” that highlighted five law firms working to connect with their clients

Adjusting delivery throughout pandemic helps law firm help others

Sometimes, a simple desire to help drives business innovation. That’s been the case for Jason Morris of Round Table Law in Alberta, Canada. With a

Firesign Founder in Forbes: How to Build a Niche

Forbes has published an article by Firesign’s CEO, Katherine Hollar Barnard, on how attorneys can develop successful niche practices. The piece, “Three Steps to Developing

Firesign Wins Public Relations Award

Eight months after launch, Firesign earned our first PRISM Award, recognition for outstanding work in public relations. The PRISMs are presented by the Greater Kansas City

Firesign and DriveThru Branding Launch Firm Foundation

Innovative Process Brands Law Firms in Two Weeks FAIRWAY, Kan. and NEW YORK, March 15, 2017 — Firesign and DriveThru Branding today announced their new collaboration, Firm

Two-Time Am Law 200 CMO Sparks a New Agency: Firesign

FAIRWAY, Kan., Feb. 22, 2017 – Legal marketing veteran Katherine Hollar Barnard today announced the launch of a new agency, Firesign, that will help attorneys attract,

Coming Soon…

Thank you for dropping by, early visitor. We will officially light the torch on Wednesday, February 22; watch this page for official launch news.