Forget size, age, awards, geography, even subject matter. Professors at Harvard Business School have deduced that there are really only four specific types of professional
Your firm’s “brand” is not your logo, letterhead or tagline. It is your fundamental identity, the essential truth of your organization, and the characteristics, values
Having weathered the COVID-19 epidemic, many law firms now see a sharp uptick in work – and feel a need to hire. Specifically, associates are
For most lawyers, referrals are the No. 1 driver of business development. Research on the client side supports this; according to Clio’s 2019 Legal Trends
Location, location, location: It’s everything in real estate, but can it be a sustainable niche in law? In other words, is it a lucrative long-term
The Big Four bogeyman has haunted the U.S. legal market for years. Like any good horror movie villain, it’s shrouded in mystery. We don’t know
Amy Nouri has joined Firesign as the Vice President of Public Relations and Programming. Using the the four main elements of modern public relations – paid,
In an entrepreneurial milestone, Firesign has graduated from co-working space and settled into a permanent office in the heart of Prairie Village, Kansas. Our new
For the second year in a row Firesign received top honors for outstanding achievement in communications by the Greater Kansas City Chapter of the Public
On June 19, Firesign received its first AMPS Award from Social Media Club of Kansas City. The agency won Gold in the category of Email Campaign:
Forbes has published an article by Firesign’s CEO, Katherine Hollar Barnard, on how attorneys can develop successful niche practices. The piece, “Three Steps to Developing
Eight months after launch, Firesign earned our first PRISM Award, recognition for outstanding work in public relations. The PRISMs are presented by the Greater Kansas City