In the News: Firesign Shares Agency Update in the Shawnee Mission Post
Last month marked two years since legal marketing veteran Katherine Hollar Barnard launched Firesign to help attorneys attract, win and retain business. To mark the
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INDUSTRY INSIGHTS
Six Survival Strategies for Introverts at Trade Shows
Conferences and trade shows can be a boon to your niche marketing and networking – but often they mean schedules packed with programming, presentations, exhibit
The Haiku of What You Do: An Easy Format for a Better Elevator Speech
The elevator speech – that quick spiel you use to answer the old “What do you do?” question – is a hang-up for many lawyers.
It’s the End of Q1 – Do You Know Where Your Goals Are?
This guest post was contributed by Dawn Zerbs, principal of Dawn Celeste LLC. Dawn Celeste is a strategy execution firm that blends thinking and doing;
From Recreation to Revenue: Using Your Hobby for Business Development
Warren Buffett has the ukulele. Jay Leno has antique cars. Richard Branson has kitesurfing. Most successful people have some kind of recreational hobby – a passion
How to Handle a Partner’s Death with Grace
From employee handbooks to partnership agreements, there are plenty of resources to help navigate the straightforward “do’s” and “don’ts” of law firm management. However, there