“Don’t Eat Your Weed”: A Case Study in Content That Blazes
Today is International Marijuana Day, so we’ve been told – a fine time to revisit a favorite piece of lawyer content marketing: “Don’t Eat Your
Our Perspective
INDUSTRY INSIGHTS
What I Saw at the Revolution: Lessons in Legal Artificial Intelligence
I’m writing this from 39,000 feet, flying home after the annual Legal Marketing Association convention in Las Vegas. More than 1,200 legal marketers convened to
How Roller Derby Prepared Me to Be An Entrepreneur
Two of the brand cornerstones here at Firesign are confidence and intelligence. My time with Fountain City Roller Derby is an example of these principles
In the News: Thinking Bigger Shares Firesign Launch
Thinking Bigger Business Media, a Kansas City publisher that focuses on the entrepreneurial community, shared the news of our launch in a lovely post. Legal
KC Business Journal Reports on Firesign Launch
True story: In 2001, I graduated from college and went to work as a reporter for the Kansas City Business Journal. One day I was
Two-Time Am Law 200 CMO Sparks a New Agency: Firesign
FAIRWAY, Kan., Feb. 22, 2017 – Legal marketing veteran Katherine Hollar Barnard today announced the launch of a new agency, Firesign, that will help attorneys attract,